Friday, January 25, 2013

Influence on Fashion Campaign



The first is a campaign from Mac cosmetics holiday collection 2012.

A 1960's unknown fashion campaign. 

Designer Lee Alexander McQueen with Sarah Jessica Parker at the 2006 Met Costume Institute Gala. Both made a huge fashion statement by arriving in the family tartan of McQueen.

It is plain to see that today tartans are not just a barbaric war uniform worn by the people of the highlands of Scotland. Tartans have progressed from their primitive beginnings to become a part of our high society. In today's world fashion designers like Tommy Hilfiger and Alexander McQueen are proud to use tartans in their current collections.


Tuesday, January 15, 2013

The Modern Man in Modern Tartens





It's beautiful how such a historic traditional pattern is able to survive the test of time and the scrutiny of the modern fashion world. The tartan print has not only survived but triumphed in the faces of fashion editors and designers. Today we can thank the traditions of the Scottish for this traditional yet fashionable print.